With items related to sports, K-pop artists and foods and beverages, a thriving market developed for all sorts of digital items. One notable example was the digital collection for the LG Twins that won the 2023 Korean baseball championship.

It consisted of collectibles with the players’ autographs and exclusive opportunities to attend fan events. The LG Twins collection sold out within minutes of its release on Dosi's beta version.

Additionally, digital pieces were launched as part of an NFT collaboration between LG OLED and Korean abstract artist Kim Whan-ki to celebrate the opening of Frieze Seoul 2023, which led to $97,125 in transactions.

Dosi has made a point of developing NFT products that offer both online and offline benefits,which has helped attract its large user base, including many people with little to zero experience with blockchain technology or NFTs.

“I had never purchased an NFT online before, but as a longtime LG Twins fan, after seeing the perks that came along with the product, I did not want to miss out on this chance," a Dosi user said on a condition of anonymity in a survey conducted by Line Next.

The platform offers a wide range of popular digital products, with more than 20 million digital collectibles from some 150 brands including Japan Airlines, the highly successful Korean reality dating show “Heart Signal” and trading card game “Cards Ahoy!”